There’s a whole host of WordPress Real Estate plugins out there for when it comes to building a real estate website with WordPress. Some of these plugins are great options that will not only make your life a lot easier but will have a noticeable impact on your business.
In this article, you’ll find a selection of the most impressive and feature-rich plugins that will help upgrade your real estate website. From beautiful displays of properties to advanced search options, the plugins below offer something for everyone.
WordPress Property Real Estate Plugin
If you’re looking to develop an elegant site featuring luxurious properties then WordPress Property Real Estate Plugin may be the one for you. Offering extensive features, this plugin will provide for all your real estate site needs to help you create a visually impressive site.
WordPress Property Real Estate Plugin enables you to list your properties with in-depth detail and display them in a style suitable for your site. The plugin integrates with Google Maps, enabling visitors to search for properties in the area of their choice. This WordPress real estate plugin also offers a variety of tools to make it easy for users to search in detail for properties and contact you directly. Features include:
- Advanced property types so you can add specific and relevant details to each type of property you list.
- Multiple ways to build displays helping you create your own unique site.
- Integration with Google Maps for easy browsing of listings.
- Advanced Search helping visitors find exactly what they are looking for
- Contact form 7 integration so your potential buyers easily get in contact.
- Multiple users as agents so your whole team can create and manage their own listings and properties.
This plugin costs $26 (with an extra $7.80 if you want one year of customer support).
Optima Express and Market Boost IDX Plugin
The Optima Express and Market Boost IDX Plugin is brought to you by iHomefinder and is an impressive solution for the serious real estate websites out there. It offers property listings, market reports, and MLS data all on your WordPress site. It also prides itself on its reputation for SEO and lead capture. Other plugin features:
- Fully responsive design.
- Eye Catching Galleries – listing galleries can be added to pages, posts and sidebars. Animated gallery sliders can be added to create an impressive show of properties.
- Interactive Map.
- User-friendly Property Search.
- Multiple Lead Capture Features – from email alerts to contact and registration forms.
- Reporting and Management.
Of course, a plugin like this comes at a cost. Although the core plugin is free to download, after a 30-day free trial you do have to pay a monthly subscription to iHomefinder to use it.
The medium plan offers the best balance of features vs. price, costing $49.95 a month. However, if you would like to use iHomefinders’ drip-feed email marketing option then it is worth upgrading to their premium plan, which they offer at $74.95 a month.
This WordPress real estate plugin might be overkill for basic real estate websites, but for serious projects, it could be just what you need.
AgentPress Listings is a free WordPress plugin developed by StudioPress. It is a solid plugin for those just starting out in the real estate business, or who don’t have the budget for a more extensive solution just yet.
The AgentPress Listings plugin integrates with the AgentPress Pro Real Estate Theme to create a listings management system. It also works with other Genesis-powered WordPress websites by adding a listings custom post type to enable you to publish detailed property listings on your website. This plugin also features:
- Quick and easy to install.
- Fast and efficient to use.
- Impressive visuals for either single, search or all listings.
- Uses custom post types, taxonomies, and widgets.
- The taxonomy creation tool can be used to create your own unique way of classifying properties you are listing.
- Those taxonomies can be used to allow visitors to search for listings.
This plugin is a particularly great option if you are not using an IDX service.
Easy Property Listings
Easy Property Listings is probably the most competent free listings WordPress plugin available. It enables you to display property listings on your WordPress site and should work with any theme. Notable features include:
- Multiple Listing Types so you can list residential properties, rentals, commercial, businesses, land, and others, easily.
- Integrated with Google Maps.
- Contact CRM System to manage leads and contacts efficiently.
- Reports for tracking listings.
- Currency support for non-dollar currencies so you can list properties from all over the world.
Easy Property Listings can also be extended with its library of add-ons. However, these don’t come cheap, so if you want a more extensive solution it might be worth looking for a premium product from the get-go.
Contempo Real Estate Custom Post Types
If you’re a developer looking to build your first real estate theme then the Contempo Real Estate Custom Post Types plugin is a great option. This plugin is a great base to build your real estate theme on with simple options for listings and testimonials custom post types, along with related custom fields and taxonomies (categories & tags). We recommend this plugin for theme developers since there are no page/post templates included so you will have to create theme yourself (or checkout Contempo’s library of real estate WordPress themes).
Other Essential Plugins for a Real Estate Website
Aside from the WordPress plugins that have been created specifically for real estate sites, there are some other essential plugins that you should consider.
Build an Email List with an Opt-In Pop-Up Plugin
To help you build your mailing list and following, you really need to install a good opt-in plugin. This will enable you to not only collect email addresses but to begin to build a rapport and relationship with potential clients. To find out how to easily add an opt-in form to your real estate site read our review of the Bloom WordPress plugin.
Get More Exposure with Social Sharing Buttons
As a real estate agent, you want your content to be shared, shared, shared. To do this you need sharing buttons on each page, post and listing to encourage your audience to share this content on their social media pages. Easy Social Share Buttons is a feature packed plugin that should meet all your needs..
Leverage SEO For More Traffic
Real estate is an extremely competitive business and having your site engine optimized (SEO) could really help you get ahead of the competition. Yoast SEO is a free feature-rich WordPress plugin that can take care of a range of SEO-related tasks. For more information on the important functions that Yoast SEO offers read our SEO Plugin guide.
Install a Backup Plugin to Secure Your Site
As a modern realtor, you’ll know the importance of your website. Now imagine that site disappearing overnight! To make sure that is never an option you need to install a backup plugin so that if the worst happens and your site does crash, you can recover a copy. UpdraftPlus is a complete solution for backing-up, enabling you to restore your site with just a few clicks.
Understand Your Analytics to Know Your Audience
A breakdown of how your website is performing and what traffic is arriving from where is essential for a real estate business. Firstly, download Google Analytics Dashboard for WP so you can analyze your data without having to leave your site. Secondly, start learning how to interpret and use your data.
This will help you to understand your audience and ensure your website and your business meets their needs. Be sure to read our recent guide to audience metrics for a better understanding of this key area.
Final Thoughts on WordPress Real Estate Plugins
The plugins you choose for your real estate site will very much depend on your business. What is your website missing? What tools are your visitors using? How much is your budget?
All of the plugins mentioned are good options so it is simply of a case of matching a plugin to your needs. Do you have a real estate website? What plugins do you use? Please share your thoughts in the comments below.
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